Salesforce.com has done it! They got Metallica to play their first corporate event and rock the software corporate world into the new era of the Social Enterprise. There were skeptics among the crowd before the gig started but most ended the night jumping, screaming, singing and rocking away to Metallica’s powerful sound.
A huge success for Marc Benioff and his crew in an unparalleled marketing coup! Apple must wish they had thought of this.
I was lucky enough to be in the audience (about 2 meters away from the stage) so here are some iPhone 4 shots of the event.
See you next year Dreamforce!